Showing posts with label Tom. Show all posts
Showing posts with label Tom. Show all posts

Thursday, August 26, 2010

September Coffee of the Month: The Aluminum Blend

We've experimented with some pretty fantastic single origin coffees this summer, and we hope you've enjoyed them as much as we have.

Fall is here, however. The kids are off to school (or back for school), the weather has already started to get a bit crisper (but this is Richmond, so who knows what the coming weeks will hold?), and this yanks away from our Summer Fun mentality and into a more personal space.

So it's time to get a bit personal:

A year ago I gave myself a minor, but really annoying stress fracture from a hungover run after weeks of remaining sedentary aside from work. I promised myself that when it healed, I'd not let myself ever get so out of shape again that a four mile run would incur such wrath from my own bones. So I bought a  new pair of running shoes and started going at it, tracking every run and posting it publicly in order to keep myself with it.

November came around and I bought a bike and an alumni membership to the VCU gyms so I could swim as well. Someone told me they smelled a triathlon, and...well, the rest is history. I've since become a huge advocate for fitness and healthy living, and believe, after this year-long journey that aside from my life with coffee, this was a secondary niche in which I was meant to partake.

If you're a regular in the coffee shop, you've probably seen the Iron Blend up there, the proceeds of which help sponsor my training and fees for the Half Ironman in San Juan I'm currently training for, but it's a dark roast, and not everyone loves dark roasts.

We're now proud to present the Aluminum Blend, a lighter counterpart to the Iron Blend's metal slug of a cup. The Aluminum Blend is full of lemony pop and orangey pizazz, with a smooth, malty finish. Like a chocolate malt after a creamsicle, which is exactly what I'm craving right now.

The Aluminum Blend will be available for sale in the shop and online starting on Wednesday, September 1, and those of you who are coffee of the month subscribers can expect it on your doorstep that day, either via post or via Dena.

If you live in Richmond and order either the Aluminum or Iron blends online, you can also opt for a bike delivery (look for a link to the map of my radius on the online storefront), which will be delivered by yours truly on my next mid-week bike ride (of which there are two per week), which helps me rack up the miles - something I can't really get enough of right now.

So thanks to all those who've doled out the advice over the past year. I hope you enjoy the coffee.

Truly.

-tom

Wednesday, July 28, 2010

Bike Delivery Radius for Iron Blend

One of the many unique/great things about our new Iron Blend is that you can have the coffee delivered by Tom on his bicycle. Check out the map below to see how far he is willing to pedal to get you fresh roasted coffee. We are only delivering the Iron Blend by bike at this time.

Thursday, July 22, 2010

Support Tom's Ironman Effort & Drink Good Coffee

You know Tom, that kinda surly guy who roasts coffee downstairs in his beloved cave? Well, he recently completed his first triathlon and David has challenged him to a Half Ironman, pledging the comany's sponsorship if he took the bait. So Tom has taken the bait and in order to help the company sponsor him, a new blend was born. Click on the image below to buy some of this great new blend.

If you're not sure why you should support Tom he's put together a website so that others can follow his training progress and sure he's not slacking.

www.tomthorogood.com will get you where you need to go. Conveniently, that is also on the bags.